Promotional bags and backpacks with custom print are practical corporate gifts for trade shows, conferences, employee onboarding, business meetings and retail campaigns. The range includes shopping bags and beach bags, backpacks, shoulder bags, travel and sports bags, as well as laptop and document bags. Your logo can be subtle or bold; what matters is the right print area, strong contrast and the correct printing method. For a quick shortlist, you can also go to shopping and beach bags, backpacks and shoulder bags, travel and sports bags, or laptop and document bags.
More about bags and backpacksHide extended text
A bag is often seen by more people than the gift pack itself. That is why it pays to choose a model that matches the contents, can carry catalogues or a laptop, and is comfortable for the recipient. Backpacks are valued for their pocket layout and padded straps, while bags benefit from sturdy handles, a quality base and compact storage. Branding should go on a surface that does not bend or disappear under a strap, even when the bag is full.
For events and conferences
Lightweight bags with long enough handles are ideal for catalogues, brochures and welcome packs. If attendees are carrying more materials, a reinforced base and secure stitching at the handle attachment are worthwhile.
Backpacks for employees
A company backpack should handle the commute to the office, a laptop, a bottle and small essentials. Look for pocket layout, back padding and straps that do not dig in during longer wear.
Material and durability
Non-woven fabric keeps costs down for large events, cotton feels pleasant and polyester withstands more frequent use better. The material affects load capacity, print appearance and the overall feel of the gift.
A logo that stands out well
A logo works best on a clean surface with strong contrast. On bags and backpacks, watch seams, pockets, zips and folds so the branding stays legible even when the item is filled.
Frequently asked questions about bags and backpacks
Which bags are suitable for a trade show or conference?
For catalogues and small gifts, choose lighter shopping or conference bags. For heavier materials, a sturdier model with longer handles is better.
Which backpack should I choose for employees?
The most practical option is usually a backpack with a laptop compartment, padded straps and enough smaller pockets for work essentials.
Can a backpack with pockets and zips also be printed?
Yes, but the logo needs a flat, accessible surface. On more segmented backpacks, a smaller motif or placement on the front pocket is often chosen.
Are cotton or polyester bags better?
Cotton feels natural and is suitable for repeated use. Polyester handles wear better and is more suitable for sports or travel use.